San Diego's Measure A

Leads to Dirtier Air

The measure is environmentally and socially irresponsible. It would force more San Diegans to move to Riverside County, where homes are affordable, and commute back to San Diego for work.

The measure is environmentally and socially irresponsible. It would force more San Diegans to move to Riverside County, where homes are affordable, and commute back to San Diego for work. All those new commuters clogging our freeways will add tons of pollution to our air every day.

According to the U.S. Census, more than 13,000 residents moved from San Diego County to Riverside County in 2016. Who can blame them? Temecula is affordable for working families. Official counts show 60,000 cars drive daily from homes in Riverside County to jobs in San Diego County. These commuters  spend up to 4 hours on the road and add more than a half million metric tons of greenhouse gas to our air every year, an ugly contribution to global warming and climate change.  It’s one reason the American Lung Association has labeled San Diego as having the sixth-worst air pollution in America. 

And while these extreme commuters work here, they pay taxes in Riverside. So San Diego County is not capturing their tax dollars to help alleviate traffic, clean our air and pay for neighborhood services.

FROM THE INITIATIVE

Measure A is brought to you by…

Wealthy, Out-of-Town Wall Street Investors

FOLLOW THE MONEY

The wealthy, out-of-state backers of Measure A wrote it to protect the Golden Door Spa, which campaign finance records show has contributed hundreds of thousands of dollars to Measure A. This luxury resort near Escondido attracts the rich and famous, who pay $10,000 a week. The owners are among the richest people in the world.

These extremely wealthy Wall Street investors want to keep affordable homes far away from their exclusive hotel and force them into congested neighborhoods. Their measure exempts commercial and industrial developments, including casinos, hotels and expanding the Golden Door.

Learn More

Read Measure A, the County Impact Report, and the Fact Sheet.