Measure A Fact Check: Debunking the False Claims by Proponents of Deceptive Ballot-Box-Planning Measure

No on A Reveals Measure A Proponents Are Not Telling the Truth About County’s Plan for Homes, Backcountry Protection, Environmental and Affordable Housing Impacts.

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MEDIA CONTACT: Tanya Castaneda | 619.764.9874 | [email protected]

SAN DIEGO (January 27, 2020) – An analysis of statements by the proponents of Measure A reveals voters are not getting the full story, the No on A Campaign announced.

The ultra-exclusive Golden Door Spa in North County and the extreme environmentalists these wealthy hoteliers recruited brought us Measure A. Their campaign has made a number of false claims in an effort to convince voters to support this deceptive and flawed measure that would make our housing crisis worse. Let’s briefly review those claims and why they’re false:

1)     Fact checked: 60,000 homes

What the Measure A proponents claim: “San Diego County’s General Plan allows for the construction of 60,000 new housing units with a broad range of affordability, including apartments and condos, townhouses, and single-family homes. These homes can be built now without any changes to the General Plan or public votes.” [SOURCE:]

The truth: Because of poor planning, San Diego County has failed miserably to meet its own projections for housing. That’s because the County General Plan is only zoned for dense housing in the far-away villages such as Borrego Springs, Ramona and Fallbrook – far from job centers, freeways, transit and access to water.

· Borrego, for example, is unrealistically zoned for 7,727 new higher density units; similarly, Fallbrook was expected to add 5,049 such units.

· The County now recognizes the density it planned for far-away villages won’t be built, nor should it be because these rural villages are not close to jobs, freeways and transit.

· The County has cut its projections in half. It now says the number of housing units expected to be built through 2050 is only about 26,000 – down from the 66,000 homes it had claimed the General Plan would create. [SOURCE: County Presentation, January 16, 2020]

2) Fact checked: Stops sprawl and protects the environment

What the Measure A proponents claim: “Prevents sprawl development.” [SOURCE:]

The truth: The measure is environmentally and socially irresponsible and would encourage extreme sprawl by forcing more San Diegans to move to Tijuana and Riverside County, where homes are affordable, and commute back to San Diego for work. These extreme commuters clog our freeways and add tons of pollution to our air every day.

· According to the U.S. Census, more than 13,000 residents moved from San Diego County to Riverside County in 2016. An estimated 60,000 cars drive daily from homes in Riverside County to jobs in San Diego County.

· Measure A exempts ALL commercial and industrial developments but remarkably would force a countywide vote of 1.6 million people anytime anyone wanted to add as few as SIX homes to the General Plan.

· Measure A exempts far-away villages (promoting sprawl in these communities) because the primary goal of Measure A is to block affordable homes from being built where they should be located – along the I-15 growth and transit corridor and west of the freeway.

· The wealthy, out-of-town backers of Measure A wrote it the way they did to force all affordable homes into congested neighborhoods and keep them away from the Golden Door Spa, a $10,000-a-week hotel in North County that attracts Hollywood elites.

3) Fact checked: Leads to more affordable housing

What the Measure A proponents claim: “Promotes affordable homes for everyone.” [SOURCE:]

The truth: Local affordable housing experts and social-justice advocates are united in opposing Measure A. The San Diego Housing Federation, Local Initiative Support Coalition San Diego and Community HousingWorks are just a few of those who have joined the No on A coalition. According to these affordable housing leaders, Measure A would eliminate most or all future affordable home building and would lead to more segregated communities.

· Economists say if Measure A passes, homes will become more expensive and rents will continue to rise.

· The County’s General Plan is eight years old and does not include ANY affordable housing. Measure A would lock that plan in place for the next 20 years.

4) Fact checked: County General Plan should be “protected”

What the Measure A proponents claim: “Measure A protects the existing general plan” [SOURCE: Times of San Diego op-ed by Measure A proponents JP Theberge and Elizabeth Blankenship-Williams]

The truth: The County’s General Plan is already eight years old and it has failed to produce the housing it promised. The County acknowledges it fell far short of its own housing targets. Measure A would lock in this bad plan for 20 more years.

· In 2011, the General Plan was adopted amid strong opposition from many property owners. The County suggested property owners pursue General Plan Amendments to correct flaws in the plan on a project-by-project basis.

· The State of California Office of Planning and Research states that General Plans should be updated regularly: “Planning is a continuous process: as such, the general plan should be reviewed regularly, regardless of its horizon, and revised as new information becomes available and as community needs and values change. With easier access to data, cities and counties have the opportunity to evaluate their general plans more often…” [SOURCE: General Plan Guidelines, July 31, 2017]

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Learn More

Read Measure A, the County Impact Report, and the Fact Sheet.